How TEB Increased Their
Conversational IVR Case Study
“TEB achieved 5% increase in IVR completion rates,
resulting in annual savings of $250,000”
All Thanks to Sestek Conversational IVR
“Customer satisfaction is a priority for TEB. This is why we attach great importance to innovative technologies that help us understand our customers’ needs in order to provide them with faster and more practical solutions. Sestek Conversational IVR removes complicated DTMF menus from traditional IVR systems, routes callers to the right destination in less time, and allows them to complete their transactions with ease. Our customer’s quick adaptation to the technology serves a testimony to the benefits.”Özge TekalpHead of TEB BNP Paribas Joint Contact Center
TEB BNP Paribas Joint Venture provides 24/7 telephone banking services to facilitate its customers’ banking transactions such as money transfers and investment transactions. However, the complex menu of the traditional DTMF IVR systems was a source of difficulty for both TEB Contact Center agents and customers in terms of time and effort. TEB therefore needed an effective and user-friendly solution to provide an enhanced telephone banking experience.
Sestek Conversational IVR provides a simple and practical routing solution. The technology guarantees accurate and efficient routing that enables users to describe their needs in their own words and then be routed to the right self-service application easily and quickly. With the implementation of Sestek Conversational IVR technology at TEB BNP Paribas Joint Venture’s Contact Center, a push-button menu selection was replaced with direct free-style speech input, such as “I want to pay my bills” or “I’d like to transfer money.”
TEB had a preference for employing Sestek Conversational IVR technology, which offers a rapid and practical solution to customer’s needs. The primary motive behind this decision was the flexible structure of the solution, which minimizes the adaptation period of Conversational IVR technology and performs the required changes in the menu tree rapidly and accurately. With Sestek Conversational IVR technology, projects can be concluded within a few weeks, while the application of other technologies can run into months.
With the help of Sestek Conversational IVR technology, customers who call TEB’s Contact Center are welcomed by the voice response system and then routed to the menu that directly relates to their transaction.
Following the successful implementation of the project, customer satisfaction at TEB Telephone Branch increased, while hang-up rates decreased, thanks to a fast, personalized, and convenient IVR experience.
Some services have been fully automated, thus increasing self-service rates. With Sestek Conversational IVR, TEB BNP Paribas Joint Venture achieved 5% increase in IVR completion rates, resulting in annual savings of $250,000. As a result of the project’s success, Sestek won the Jury’s Special Award at Technology Providers Event of TEB.
Sestek Conversational IVR
- Sestek Conversational IVR is an IVR solution combining automated speech recognition (ASR) with natural language processing (NLP).
- The technology replaces frustrating or confusing menus with simple verbal requests.
- Users need only say that they need to be routed to a relevant self-service application.
- The technology handles calls more effectively and saves businesses on operational costs, saves the customer time and increase satisfaction.
- TEB started banking operations in 1927.
- On 2005, TEB entered into a strategic partnership with BNP Paribas, a global bank and the world’s seventh-biggest asset manager.