Ajman Bank enhances customer experience with MENA's first AI banking avatar

The Challenge

Ajman Bank aimed to meet growing digital customer demandwhile delivering natural, personalized communication. The bank needed toimprove service accessibility and support multiple banking use cases acrossdigital channels without increasing operational complexity.

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The Solution

SESTEK's AI Avatar was seamlessly integrated across AjmanBank's Mobile App, Kiosk, and HoloBox channels, bringing the human factor intodigital banking. The solution combines SESTEK's Generative Q&A, Speech Recognition, and Text-to-Speech technologies with advanced animated avatar design, enabling natural, human-like conversations in both Arabicand English including multiple Arabic dialects. Today, it has handled 13,000conversations, with content generation LLM accuracy reaching 97% in English and 94% in Arabic.

Developed with a strong focus on data security andcompliance, the cloud-based solution is hosted entirely within the MENA region,meeting local security and regulatory requirements.